BMW 1 Series

The BMW 1 Series has been redesigned to go beyond the journey and co-pilot your life. Boasting a 5-door design with a new sporty look and BMW TwinPower Turbo engines, it also comes with an enhanced digital eco-system that seamlessly merges your life into the driving experience. Add to this a boost in interior space, and you have a car that is open to amazing possibilities.

Design

The brand-new 1 Series has an aerodynamic design with an athletic body that boasts modern appeal. You’ll see all the traditional features of a BMW, such as the Hofmeister kink and kidney grille, but with new additions that really make this model shine. The BMW 1 Series also showcases L-shaped lights at the rear and M-light double-spoke wheels. These are made out of tough and durable alloy that’s been shined to give a spectacular finishing touch. The cockpit is accented with quality material and premium blends to ensure a cool and comfortable driving experience from the get-go, with a switch-gear for added convenience.

Performance

The 1 Series offers a large amount of engine customisation. Ranging from efficient diesel/petrol models to a Twin-Power Turbo inline four-cylinder engine that’s able to clock over 340HP. Another optional upgrade would be the 8-speed Steptronic Sport transmission. This offers a much higher level of efficiency with flawless gear adjustments at any time.

Technology

The BMW 1 Series is a powerhouse when it comes to technology. With a focus on efficiency, the fuel-saving capabilities are not to be overlooked. It’s able to offer real-time traffic updates and even remote services, so you can connect your smartphone right to the dash. All 1 Series models are available with six airbags as standard, stability control and run-flat tyres, which are designed to keep you going in the event of a puncture.

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Next steps

Why not take the BMW 1 Series for a test-drive yourself by paying Ocean Group BMW a visit? The BMW 1 Series comes with a host of unique features that have the latest technology fully integrated into the sleek design.

BMW 1 Series
UPGRADE YOUR CONTROL Intelligent Personal Assistant. Available as part of BMW Live Cockpit Professional, the Intelligent Personal Assistant learns your habits and behaviours to support your driving experience. Just say “Hey BMW” to start a conversation with your car.
BMW 1 Series
ICONIC BMW Enhanced Dynamics. Delivering greater agility, thanks to the perfect combination of cutting-edge chassis engineering, technological innovations and modified software control systems. Collectively, they give the 1 Series exceptional driving dynamics.
BMW 1 Series
BMW TECHNOLOGY Park Assist with Reversing Assistant. Manoeuvring has never been simpler thanks to Park Assist, which helps you to park in or reverse out of confined areas with ease.