
New BMW 1 Series
From £33,065
Entering its fourth generation, the famous BMW 1 Series has been given a fresh new look and a range of new highly efficient engines, making the most popular BMW model, better than ever before.
The standout contender in the premium hatchback sector, the new-look BMW 1 Series offers improved chassis technology, the option of 48-volt mild hybrid technology a new dynamic design.
With a strikingly flat front end that sits significantly lower to the road than its predecessor, the new BMW 1 Series signals its sporty character more than ever.
BMW 1 Series DESIGN
Design
The sporty appearance of the BMW 1 Series in its fourth generation is underscored by typical BMW proportions: a long bonnet, a passenger cell set well back, a dynamically flowing roofline and a powerful rear design. The dimensions of the five-door model have changed only slightly compared to its predecessor. The exterior length of the new BMW 1 Series has increased by 42 millimetres to 4,361 millimetres, while the wheelbase is 2,670 millimetres. The vehicle width is 1,800 millimetres, while the height has increased by 25 millimetres to 1,459 millimetres.
Technology
The new BMW 1 Series offers a significantly extended range of automated driving and parking systems as standard or optional equipment. Standard features include the Driving Assistant with front collision warning, Lane Departure Warning, Exit Warning and Traffic Sign Recognition, as well as the Parking Assistant with Reversing Assistant.
Highlights of the optional range include Steering and Lane Control Assist, Automatic Speed Limit Assist and route guidance when using Active Cruise Control with Stop & Go function. Parking Assistant Professional is also available for the new BMW 120, allowing parking and manoeuvring to be controlled by smartphone.
BMW Operating System 9
The new BMW 1 Series features the latest version of BMW iDrive with QuickSelect for intuitive and convenient operation of the vehicle’s functions. The new home screen shows function icons vertically arranged on the same level. “QuickSelect” allows direct access to functions without having to switch to a submenu.


Sporty and premium ambience.
The newly designed interior of the new BMW 1 Series, which is completely leather-free when Sport trim is selected, offers a modern premium ambience with sporty accents and generous space for up to five occupants. Newly designed Sport seats offer a high level of comfort for long journeys, with the Econeer version featuring covers and upholstery made from recycled polyester.
Iconic BMW M
The new BMW 1 Series can be specified to look even more dynamic by choosing the M Sport model offered in the UK, available at market launch. The M specific design features include large air intakes on the front apron, pronounced side skirts and a three- dimensional diffuser element in the rear apron.
